Review of White City House, London

Rooftop pool at Soho House's White City House - photo by Soho House
Rooftop pool at Soho House’s White City House – photo by Soho House

Traveller, Sydney Morning Herald, Australia – Dec 20, 2018

White City House is the latest instalment in Soho House’s global empire of private members’ clubs. In fewer than 25 years the group has blossomed from a single “house” in London’s Soho to a sprawling network of 23 properties, mostly located in Europe and north America. Members are largely from the creative industries (think advertising, music and media) and the atmosphere is emphatically informal – the antithesis of the jacket-and-tie stuffiness of a traditional gentlemen’s club. By definition they’re exclusive, so for non-members there’s an intriguing, I-wonder-what-goes-on-in-there mystique.

What’s not well-publicised is that many houses also have hotels that can be booked by the public.

Read the rest of this story here.

Published by Rob McFarland

Hi! I'm an award-winning travel writer who divides his time between Sydney, the US and Europe. I regularly speak at travel events and have helped hundreds of aspiring travel writers, PR professionals and tourism operators through my writing courses.

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